MediaFLO USA to Provide Live College Football Games Mobile TV
MediaFLO USA will carry the live, full-length college football games on its award-winning mobile TV service throughout the 2008 season. MediaFLO USA’s mobile TV service is available to AT&T subscribers as AT&T Mobile TV and to Verizon Wireless customers as V CAST Mobile TV.
AT&T and Verizon Wireless subscribers have access to more than 200 hours of live programming, including all six Notre Dame home games on NBC 2Go, and full-length Atlantic Coast Conference, Big 12 Conference, Big East Conference, Big Ten Conference, Conference USA, Mid-American Conference, Pacific-10 Conference, Southeastern Conference, Sun Belt Conference and Western Athletic Conference match-ups. Additionally, MediaFLO USA’s mobile TV service will air a comprehensive schedule of more than 20 bowl games following the regular season.
Starting in early September, MediaFLO USA will stoke the passions and rivalries of college football fans with an innovative online and mobile “Perfect Teammate” marketing campaign - including an online application that allows rival fans to taunt each other before big games, a sweepstakes, a widget and details of MediaFLO USA’s college football programming.
“With the 2008 college football lineup on our mobile TV service, college football fans can follow games live and in perfect clarity on their mobile phones wherever they are,” said Jonathan Barzilay, senior vice president, programming and advertising, MediaFLO USA.
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AT&T and Verizon Wireless subscribers have access to more than 200 hours of live programming, including all six Notre Dame home games on NBC 2Go, and full-length Atlantic Coast Conference, Big 12 Conference, Big East Conference, Big Ten Conference, Conference USA, Mid-American Conference, Pacific-10 Conference, Southeastern Conference, Sun Belt Conference and Western Athletic Conference match-ups. Additionally, MediaFLO USA’s mobile TV service will air a comprehensive schedule of more than 20 bowl games following the regular season.
Starting in early September, MediaFLO USA will stoke the passions and rivalries of college football fans with an innovative online and mobile “Perfect Teammate” marketing campaign - including an online application that allows rival fans to taunt each other before big games, a sweepstakes, a widget and details of MediaFLO USA’s college football programming.
“With the 2008 college football lineup on our mobile TV service, college football fans can follow games live and in perfect clarity on their mobile phones wherever they are,” said Jonathan Barzilay, senior vice president, programming and advertising, MediaFLO USA.
Labels: Mobile TV
MobiTV Now Manages Four Million Subscribers
MobiTV today announced that its managed network for mobile television and radio has surpassed four million subscribers. Since launching its first mobile television service in November 2003, MobiTV is available on more than 15 carrier networks, including Sprint, AT&T Wireless, Alltel, Telus, Rogers and Bell Mobility among others.
With unlimited channel capacity and more than 50 channels available in the U.S. currently, MobiTV offers media programming from major brands such as ESPN, NBC, Disney ChannelSM, A&E Networks and Discovery Communications. MobiTV’s extensive programming line-up includes MSNBC, Animal Planet, Bravo, USA Network, Bloomberg Television, Access Hollywood, CNBC, CNET, Fox Business, Oxygen (Oh!), Pussycat Dolls, Sci Fi, The History Channel, The Weather Channel, TLC, ToonWorld TV Classics, V40 Top Hits, XM Radio and more. Available channel line-ups vary by carrier partner.
“The company continues to accelerate its growth trajectory, adding another million subscribers in the past 10 months,” said Charlie Nooney, chairman and CEO, MobiTV. “We are thrilled to be on the cusp of mass market acceptance for mobile entertainment in North America. We see a vibrant future for user-driven programming, interactivity and connected media experiences, all of which we continue to create and innovate to deliver a superior value to network operators, content owners, advertisers and viewing consumers.”
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With unlimited channel capacity and more than 50 channels available in the U.S. currently, MobiTV offers media programming from major brands such as ESPN, NBC, Disney ChannelSM, A&E Networks and Discovery Communications. MobiTV’s extensive programming line-up includes MSNBC, Animal Planet, Bravo, USA Network, Bloomberg Television, Access Hollywood, CNBC, CNET, Fox Business, Oxygen (Oh!), Pussycat Dolls, Sci Fi, The History Channel, The Weather Channel, TLC, ToonWorld TV Classics, V40 Top Hits, XM Radio and more. Available channel line-ups vary by carrier partner.
“The company continues to accelerate its growth trajectory, adding another million subscribers in the past 10 months,” said Charlie Nooney, chairman and CEO, MobiTV. “We are thrilled to be on the cusp of mass market acceptance for mobile entertainment in North America. We see a vibrant future for user-driven programming, interactivity and connected media experiences, all of which we continue to create and innovate to deliver a superior value to network operators, content owners, advertisers and viewing consumers.”
Labels: Mobile TV
Sony Ericsson experts speak on music, gaming & Mobile TV in January 2008
During January 2008, Sony Ericsson will be speaking at key industry events including CES and MIDEM, sharing technical expertise and business advice in the areas of mobile music, gaming and Mobile TV. Below you will find a brief description of each event with the dates and locations to put in your diary.
Running in parallel to the main CES 2008 event, Digital Hollywood at CES can be found in the Las Vegas Convention Center and Sony Ericsson is participating in two sessions:
January 6, 2008: Mobile TV & Video: The establishment of a platform
10:00-11:00: Track III, ME1, Mobile Entertainment
To understand the parameters and momentum behind the move to broadband and video on mobile platforms, it is critical to have a grasp of the technology and the devices which drive the system and define how the end-user will experience mobile video, film and TV. David Thompson, Content Acquisition Manger, Music and Video/ Mobile TV for Sony Ericsson, will be joining this debate with other experts from the fields of mobile technology, content and advertising, from companies who are playing a formative role in the evolution of the mobile broadband environment.
David Thompson.
January 6, 2008: Mobile & Broadband Music: New Platforms + New Technology + More Music + Dynamic Marketplace
13:00-14:00: Track III, ME3, Mobile Entertainment
The partnership among the music industry, mobile community and broadband universe has completely altered the consumer music experience. Victor Fredell, Global Content Acquisition Manager for Music at Sony Ericsson, will be joining this lively session where the panel with discuss the phone as music provider, library, retail channel, radio player and more, and examine revenue generation in those processes,
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January 7, 2008: 2008 International CES
Las Vegas Convention Center, Las Vegas, USA
15:00-16:00: The Mobile Platform 2.0: Establishing the Personalized Video, Music, and Communications Experience
Session ID: ME9, room N258, North Hall
David Thompson, Content Acquisition Manager, Music and Video/Mobile TV at Sony Ericsson will be participating in this panel session where the hot topic of evolution of the next-generation mobile platform in the context of end-user expectations will be discussed.
January 9, 2008: Billboard Digital Music Live!
The Venetian, Las Vegas, USA
16:00-16-45: Devices: Capabilities v copyrights
End-users can get music in an increasing number of ways - portable satellite radio receivers, WiFi-enabled hard drives in the car, mobile streaming, videogame downloads etc. But serious disagreements remain over what's fair use and what's infringement. Victor Fredell, Global Content Acquisition Manager for Music at Sony Ericsson, is participating in this panel to explore both sides of the issue.
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January 24, 2008: 5th Annual Mobile Games Forum 2008
London, UK
13.50: The handsets
Peter Ahnegard, Content Acquisition Manager – Games for Sony Ericsson, will be joining this session as the panel discuss the answers to the following questions:
Do multimedia handsets bring in new consumer groups?
Should we continuously try to support all handsets?
How to make industry standards easier to navigate?
What is needed to make the next generation mobiles into the next generation of gaming devices?
Peter Ahnegard.
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January 27, 2008: MIDEM
Cannes, France
14:30-15:00: MIDEMNET Forum session – Mobile Music, where's the true value?
Room Debussy, level 1
MIDEMNET Forum provides an invaluable update on how digital is driving the music business forward, changing it rapidly and radically. Martin Blomqvist, Director and Head of Content Acquisition and Partner Management at Sony Ericsson will be speaking on this theme when this session debates the true value of mobile music.
Read more...
Running in parallel to the main CES 2008 event, Digital Hollywood at CES can be found in the Las Vegas Convention Center and Sony Ericsson is participating in two sessions:
January 6, 2008: Mobile TV & Video: The establishment of a platform
10:00-11:00: Track III, ME1, Mobile Entertainment
To understand the parameters and momentum behind the move to broadband and video on mobile platforms, it is critical to have a grasp of the technology and the devices which drive the system and define how the end-user will experience mobile video, film and TV. David Thompson, Content Acquisition Manger, Music and Video/ Mobile TV for Sony Ericsson, will be joining this debate with other experts from the fields of mobile technology, content and advertising, from companies who are playing a formative role in the evolution of the mobile broadband environment.
January 6, 2008: Mobile & Broadband Music: New Platforms + New Technology + More Music + Dynamic Marketplace
13:00-14:00: Track III, ME3, Mobile Entertainment
The partnership among the music industry, mobile community and broadband universe has completely altered the consumer music experience. Victor Fredell, Global Content Acquisition Manager for Music at Sony Ericsson, will be joining this lively session where the panel with discuss the phone as music provider, library, retail channel, radio player and more, and examine revenue generation in those processes,
--------------------------------------------------------------------------------
January 7, 2008: 2008 International CES
Las Vegas Convention Center, Las Vegas, USA
15:00-16:00: The Mobile Platform 2.0: Establishing the Personalized Video, Music, and Communications Experience
Session ID: ME9, room N258, North Hall
David Thompson, Content Acquisition Manager, Music and Video/Mobile TV at Sony Ericsson will be participating in this panel session where the hot topic of evolution of the next-generation mobile platform in the context of end-user expectations will be discussed.
January 9, 2008: Billboard Digital Music Live!
The Venetian, Las Vegas, USA
16:00-16-45: Devices: Capabilities v copyrights
End-users can get music in an increasing number of ways - portable satellite radio receivers, WiFi-enabled hard drives in the car, mobile streaming, videogame downloads etc. But serious disagreements remain over what's fair use and what's infringement. Victor Fredell, Global Content Acquisition Manager for Music at Sony Ericsson, is participating in this panel to explore both sides of the issue.
--------------------------------------------------------------------------------
January 24, 2008: 5th Annual Mobile Games Forum 2008
London, UK
13.50: The handsets
Peter Ahnegard, Content Acquisition Manager – Games for Sony Ericsson, will be joining this session as the panel discuss the answers to the following questions:
Do multimedia handsets bring in new consumer groups?
Should we continuously try to support all handsets?
How to make industry standards easier to navigate?
What is needed to make the next generation mobiles into the next generation of gaming devices?
--------------------------------------------------------------------------------
January 27, 2008: MIDEM
Cannes, France
14:30-15:00: MIDEMNET Forum session – Mobile Music, where's the true value?
Room Debussy, level 1
MIDEMNET Forum provides an invaluable update on how digital is driving the music business forward, changing it rapidly and radically. Martin Blomqvist, Director and Head of Content Acquisition and Partner Management at Sony Ericsson will be speaking on this theme when this session debates the true value of mobile music.
Labels: Game, Mobile TV, Music, Sony Ericsson