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Glu Launches ‘Madagascar: Escape 2 Africa’ on Mobile Phones

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Glu Mobile announced the global launch of “Madagascar: Escape 2 Africa”, a mobile game based on the DreamWorks Animation SKG animated film, which opens in U.S. theaters on November 7. The film is the sequel to the studio’s 2005 hit “Madagascar,” and is the first title Glu has developed and published with DreamWorks Animation, according to the company.

“The Glu team has worked hard to bring ‘Madagascar: Escape 2 Africa’ to life in a mobile game that retains elements of the movie, but has a unique storyline and game mission unto itself,” said Jill Braff, senior vice president of global publishing, Glu. “We’ve had a great experience in working with the team at DreamWorks Animation to extend this hugely popular property to the mobile platform.”

In the game, Alex the lion, Marty the zebra, Melman the giraffe and Gloria the hippo all return to action in their latest outing. The zoo-raised crew is not quite at one with nature as they find themselves in the wildest place of all - Africa. Gamers roar into action playing as both Alex the lion and Marty the zebra charting a course for a side-scrolling African adventure.

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