Mitsubishi Electric to Terminate Mobile Handset Business
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Mitsubishi Electric has decided to no longer continue its mobile handset business in Japan.
Mitsubishi Electric started supplying car phones in 1983 to Nippon Telegraph and Telephone Public Corp. and since then, the company has been involved in the mobile handset business in Japan, with the recent products supplied to NTT DoCoMo.
It has become difficult these days, however, to expect growth in demands for the already matured domestic mobile phone market, with the increasingly diverse preferences of consumers leading to severe business conditions. Consequently, Mitsubishi Electric’s mobile handset business has recently suffered shipment decreases and it has become extremely difficult to expect improvement in this field.
Under these circumstances, Mitsubishi Electric has considered the course of action involving the mobile handset business from every aspect and decided to no longer continue the business.
Mitsubishi Electric started supplying car phones in 1983 to Nippon Telegraph and Telephone Public Corp. and since then, the company has been involved in the mobile handset business in Japan, with the recent products supplied to NTT DoCoMo.
It has become difficult these days, however, to expect growth in demands for the already matured domestic mobile phone market, with the increasingly diverse preferences of consumers leading to severe business conditions. Consequently, Mitsubishi Electric’s mobile handset business has recently suffered shipment decreases and it has become extremely difficult to expect improvement in this field.
Under these circumstances, Mitsubishi Electric has considered the course of action involving the mobile handset business from every aspect and decided to no longer continue the business.
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